Designers! Whether you are a fashion fan looking to jump in, or a
veteran of the industry, starting your own indie fashion venture is
intimidating. Luckily, the internet has
great resources for fashion entrepreneurs of every level. Here are my top ten websites for start-up fashion:
Reference/Sourcing:
Looking to produce locally?
I was just introduced to Maker’s Row.
It is a beautifully designed site that vets domestic factories for
clothing and accessories.
Fashiondex has been around for awhile. The site isn't fancy, but lists lots of
suppliers to cut the legwork down for everything from trims, fabric,
contractors and publications.
Startup Fashion is a great site for looking up industry terminology, retailers and articles for
design entrepreneurs.
Opportunities:
The Emerging Designer has fantastic articles on doing business, design
competitions or other opportunities to be seen and purchased.
Handbag Designer 101 is for all of you accessories designers. It runs conferences, lists jobs and services and hosts an annual design
competition that has jump started many a successful label.
GenArt.org has been around for years and they aim to promote and
showcase creative from art, film and fashion.
Alumni include everyone from Zac Posen to Rodarte.
Inspiration:
WGSN is a paid subscription site, and if you work for a larger
firm, you might get access. Otherwise,
try for their student or group subscriptions, or follow their blog. They have amazing reports on color, retail
display, patterns, product categories, packaging, everything you can think
of. Highly addictive.
If you don’t already know Pinterest , you shouldn’t be in this biz
at all… Target your image searches for specific inspiration and follow your
heroes. It is also good for getting feedback on your own work or attracting new sales.
Marketing and PR:
PR Couture is a wonderfully comprehensive site for
learning about the do’s and don’ts of PR that apply specifically to fashion creatives. Learn etiquette, case studies, tips and great
resources from Crosby Noricks, one of the best in the biz.
Design Sponge is one of my favorite sites for overall design, but
their Biz Ladies column is one of the most helpful I have come across for
creative people learning the nitty gritty of business. (Legal? Taxes? E-commerce and SEO marketing?) The language is written from successful
design entrepreneurs who have already learned their lessons and can explain
their advice in words we get.
Good luck, and onto fame and fortune everyone!
3 comments:
what a great resource for fashion info, thanks
These are great sites
Great info thank you for posting.
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