Richie Sambora's White Trash Beautiful - Rock N' Roll Style

 Be honest, when you hear "celebrity fashion line" or a rocker is starting a clothing collection, do you have high expectations?  I didn't think so.

I have to admit, that when I first received Style360's invitation to the runway presentation of Bon Jovi's Richie Sambora's label White Trash Beautiful with Nikki Lund, I was skeptical.  I am happy to say I was pleasantly surprised.  The collection was cohesive, represented rock n' roll and was sexy without being skanky.  This is the contemporary collection of the strong woman who plays with the boys, but not the groupie.

There were plays on micro-mini short vs. long lengths.  Dresses showed skin strategically, pants covered up but revealed shape.  Shine and leather-like fabrics gave edge to what were actually very wearable pieces.

The show was sponsored by Poloroid Sunglasses.  They had a huge selection of fashion forward styles on display and given away to lucky fashionistas.  The big treat was a surprise performance by Ryan Star singing his new single Brand New Day.  The rocker is currently opening for Bon Jovi on tour.

Prices range from aboutg $135 for a top to over $600 for a Grammy Awards Red Carpet dress.